Good Fellas - 890 Words

GoodFellas What is a gangster? A gangster or mobster is a criminal member of a crime organization. It is a criminal organization that associates with the Italian Mafia. Its an addictive way of life that leads to two places; six feet under or in jail. However, everyone wants to be a gangster. Is it because of the power, the fame or the fortune. In the classic movie â€Å"GoodFellas† the characters Henry Hill, Jimmy Conway and Tommy DeVito grow up to be gangsters. They experience many life- threatening situations that ultimately prove they were born to be gangsters. They become successful, daring and dangerous all at one time. The film takes place in East New York in the heart of an Italian neighborhood. Controlled by the Mafia. Everyone knows†¦show more content†¦Most young adults then settle for less and when they experience failure blame it on situational causes. Henry Hill settled late in the movie to be a drug dealer because he believed that was the only way to get back in life. Instead of listening to Paulie, his mentor, he decided to move past it. Henry got caught up in the lane of life that he forgot about the risk he was taking. As a result, he failed. He was busted and thought the best way to get out was to blame it on everyone that influenced him in the beginning. The world is full of influence. People all across the world are influenced to do things everyday. Whether they are influenced for good or evil there are numerous factors that contribute to their influence. One factor the Solomon Arch experiment observed was conformity. Conformity is changing one’s own behavior to match that of other people. People conform to those that surround them because of the number of confederates, type of response given and when the entire group agrees they decide to agree. People also are influenced by obedience. Changing one’s behavior at the command of an authority figure influences many people. The characters of the movie â€Å"GoodFe llas† were influenced by numerous thing; some more than others. They all learned something from one another. When people learn anything some part of their brain is physically changed to record what they have learned. However, Henry, Jimmy and Tommy never learned theirShow MoreRelatedGood Fellas : A Classic Mafia Film1266 Words   |  6 PagesIn the time where mobster business ruled the streets of New York, Good Fellas is a classic mafia film that brings a little bit of everything to the round table; the violence, the profanity, the sex, the drugs, and especially the money. â€Å"Forget about it!† It will have you on the edge of your seat, entertained and desiring to see more of it. Directed by Martin Scorsese, Good Fellas’, takes place in the 1960’s and 70’s in the beautiful state of New York. Mobsters were walking idols for the eyes ofRead MorePersonal Statement : Keeping It Moving1849 Words   |  8 Pagesignored is that you must do something t hat makes you happy. You will not succeed if you hate what you are doing. Happiness is the best motivator of all because you will place yourself in a frame of mind where you will want to continue achieving that good feeling as Steve Jobs said â€Å"You have to have a passion for what you’re doing. You have to love it or you will give up. If you don’ love it, you’re going to fail.† I can only agree with those sentiments. Throughout these pages, I have not only toldRead MoreBiography Of Kanye Omari West On His Intensity And His Genius At Writing Music845 Words   |  4 Pagesunder the Jay-Z’s record label, Roc-a-fella Records to begin his rapping career and eventually change the hip hop scene permanently (Contractmusic). 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That all changed when Roc-A-Fella records signed Kanye to their label, and gave h im a chance to shine as a rapper. Kanye’s background, critical analysis, and importance all shows that he has become one of the most important characters in American hip-hop culture to this day. KanyeRead MoreAnalysis Of The Original Version Of Kanye Wests Latest Single Power2029 Words   |  9 Pagesreleased late on June 30, 2010. This single will appear on West s 5th album entitled, My Beautiful Dark Twisted Fantasy, which is set to release on November 22, 2010. The song, as well as the album, was co-produced by West and S1 under the Roc-A-Fella Records label (billboard.com). The original version of â€Å"Power† was given the label of explicit due to the amount of profanity and vulgarity in the lyrics. However, a radio edited and condensed version was released pairing the song down to almostRead MoreRichard Flanagan s The Narrow Road2293 Words   |  10 Pageshow we act, through this we are forced to assume roles based on how others view and perceive us. Both through our close friends and family and the broader media and society, these stereotypes and attitudes from which we develop into can be both for good and bad. It is through these expectations and social pressures that greatness can be developed in people, but is also though these expectations great evil and cruelty can be developed within people. Throughout Richard Flanagan’s The Narrow Road toRead MoreRichard Flanagan s The Narrow Road2324 Words   |  10 Pageshow we act, through this we are forced to assume roles based on how others view and perceive us. Both through our close friends and family and the broader media and society, these stereotypes and attitudes from which we develop into can be both for good and bad. 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Effects Of Population Pollution Essay - 1464 Words

Population around the world is growing rapidly each year, which is unfortunately causing negative impacts on the environment. Each day the air around us is becoming more polluted as the amount of carbon dioxide emitted into the atmosphere caused by human activities increases each day. As population continues to gradually increase, it is causing harmful effects in terms of air pollution. An increase in the number of people directly varies with the pollution that is emitted into the environment. Moreso, the human population is polluting the air due to the use of vehicles such as cars, trucks, and planes which use gasoline or natural gas to produce electricity in order to power the vehicles which is causing pollution to exude into the†¦show more content†¦Ã¢â‚¬Å"For instance, even on the last Diwali day which fell on October 18, smoke caused due to the bursting of fire crackers was alarming in Delhi where it was banned by the court.† The use of fireworks can cause vast am ounts of air pollution. Additionally, humans are not aware of the serious impacts that air pollution can cause. If the population continues to increase around the world, then the amount of air pollution is going to continue to increase. A majority of the individuals globally pollutes the air in some way. Air pollution can have a serious impact on the health of the human population. â€Å"Air pollution kills 3.3 million people a year worldwide, including 55,000 Americans, according to a new study by an international group of scientists.† This is becoming a serious problem. An immense amount of deaths in the world is caused by the polluted air that humans are breathing. One of the major causes of air pollution is the use of vehicles among humans. Large vehicles such as trucks, planes, and cars emits large amounts of carbon dioxide into the air. Correspondingly, this causes extensive amounts of pollution to enter into the atmosphere; therefore, in order to prevent further deaths and health problems due to air pollution, the use of vehicles needs to be cut down to avoid the extensive amounts of carbon dioxide to enter into the atmosphere. This issue of the effect of overpopulation on air pollution needs to be addressed to the public in order to preventShow MoreRelated Overpopulation of the Earth Essay1698 Words   |  7 Pagesnearly 6 billion people in the world. The world’s population has more than tripled in the span of a hundred years. Given that the earth’s population is constantly on the rise and seeing as how our natural resources are gradually being depleted, we must ask ourselves: what is to become of us and what is to become of our environment? In order to understand this question we must first have a thorough understanding of whether or not there is a population crisis. Having understood this, we must then lookRead MoreEssay about Can the World Sustain an Increasing Population?925 Words   |  4 Pagesthe population policy, some of them tend to delay the increase of population while others introduce policies to encourage childbirth. 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The environment is unable to restore the loss of vital resources as rising populations begin to take advantage of them. Locally, the negative impacts on the environment begin to make a difference. The geographical anatomy of the state of Nevada is made up of deserts. With a gro wing population, once around 160,00 in 1950 to now over 2 million inhabitants, the methods ofRead MoreResearch Essay On Global Pollution1172 Words   |  5 PagesResearch Essay on Global Pollution The global pollution is one of the major hazards human civilization is confronted with at present. Few issues in the history of mankind had such a pronounced and universal effect on the entire population of our planet, its environment, flora and fauna. Pollution is a problem that also needs to be analyzed and handled in terms of its perspectives in the future, both short- and long-term. 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Instead this essay will proposed the idea of the hindrance that technology presents to humankind. Using legitimate sources as a support for this argument, resulting in a clear and supported argument. Technology has a catastrophic effect on multiple aspects of humankind, but for the purpose of keeping this essay condensed and informative, only three will be discussed. These consist of overpopulation, the negative effects on both the environment and society. When analyzing

Analysis of Little Women Free Essays

The little women’s story begin when Meg and Joy are teenagers and the two youngest are entering adolescence. Their family is in the poorest period since the father is serving in the army. At this time, Laurie, a rich boy, move to this town and become girls’ close friend. We will write a custom essay sample on Analysis of Little Women or any similar topic only for you Order Now Each of the girls faces their moral demons when they grow older. Joy strives hard to be a great writer. The bashful girl Beth has to conquer shyness, while Amy, the youngest one, has to fight against her bosom enemy aristocratic pride. Finally, Meg gets married with Laurel’s gentlemanliness tutor, John Brooke. After Joy refused the courtship of Laurie, she goes to New York to pursue her ambition, in where she meets a learned German expatriate Professor Bear, who helps her a lot in writing. Amy takes up advanced studies of painting in Europe following Aunt Carroll, unexpectedly fall in love with Laurie. They go back home when Beth dies at an early age. Joy also returns home and cares for her beloved family. Amy There are 1000 Hamlets in 1000 people’s eyes. However, I should say, Amy is so as well. Someone think that she is stagy; someone consider her as a childish girl; while, in my opinion, she is a very kind girl. She Is described by the author as a girl who own curled golden hair and blue eyes. As an aristocratic young girl, Amy dreamt of marrying a wealthy man, which became true that achieved by marrying Laurie. Since Amy is the youngest one in her family, she was often bullied by her sisters In some sense. When they had a role play in the family, Amy always acted the character which as abandoned by everyone. She compromised to her sisters even though she already said that she would not. At the end, she gave up on art because she thought herself to be lacking of talent. Nevertheless, she had a happiness marriage with Laurie and gave birth to a daughter. The movie vs.. The book The movie Is edited and adjusted based on the director’s comprehension. Writing about the differences between the book and the movie of The Little Women, I want to focus on two main aspects: the story and the characterization. The first two chapters of the book are cut down In the film. In addition, several significant details are disappeared In the film, such as the conservation between Joy and her mother talking about how Joy could control her Irritable temper and the endeavor Amy made for being a grace lady. The lack of the details results In the ambiguous presentation of the character’s personality. We cannot see fully the tomboyish nature on Joy and the challenge she faces because of this personality which Is wrote In details In the book. What’s more, there Is no mention about Beet’s bashfulness. I am not aware of how shy Beth Is until reading the book. Actually, the film and the novel are obviously different on the story and the depiction of the character. Analysis of Little Women By Militarily in my opinion, she is a very kind girl. She is described by the author as a girl who Amy is the youngest one in her family, she was often bullied by her sisters in some The movie is edited and adjusted based on the director’s comprehension. Writing of the book are cut down in the film. In addition, several significant details are disappeared in the film, such as the conservation between Joy and her mother talking about how Joy could control her irritable temper and the endeavor Amy made for being a grace lady. The lack of the details results in the ambiguous presentation of challenge she faces because of this personality which is wrote in details in the book. What’s more, there is no mention about Beet’s bashfulness. I am not aware of how shy Beth is until reading the book. Actually, the film and the novel are obviously How to cite Analysis of Little Women, Papers

Black-Scholes Option Pricing Model free essay sample

The derivative asset we will be most interested in is a European call option. A call option gives the holder of the option the right to buy the underlying asset by a certain date for a certain price, but a put option gives the holder the right to sell the underlying asset by a certain date for a certain price. The date in the contract is known as the expiration date or maturity date; the price in the contract is known as the exercise price or strike price. The market price of the underlying asset on the valuation date is spot price or stock price. Intrinsic value is the difference between the current stock market price and the exercise price or simply higher of zero. American options can be exercised at any time up to the expiration date. European options can be exercised only on the expiration date itself. (Hull, 2012). For example, consider a July European call option contract on XYZ with strike price . When the contract expires in July, if the price of XYZ stock is $75 the owner will exercise the option and realize a profit of $5. He will buy the stock for $70 from the seller of the option and immediately sell the stock for $75. On the other hand, if a share of XYZ is worth $67 the owner of the option will not exercise the option and it will expire worthless. In this case, the buyer would lose the purchase price of the option. One of the best-known and most widely used formulas in finance is the Black-Scholes option pricing model. It was originally developed in 1973 by two professors, Fischer Black and Myron Scholes. They designed the model to calculate the price of a European-style call option on non-dividend-paying stocks. Black-Scholes option pricing model assumes that the stock pays no dividends during the option’s life, European exercise terms are used, markets are efficient, no commissions are charged, interest rates remain constant and known and returns are log-normally distributed (Black and Scholes, 1973). Black-Scholes gave the formula to estimate the value of a call option: C = Ps N(d1) X e-rT N(d2) where C = price of the call option Ps = spot price X = exercise price r = risk-free interest rate T = current time until expiration ? = volatility of share price N() = area under the normal curve d1 = [ ln(Ps/X) + r T ] / ? vT d2 = d1 ? vT Call Option Pricing Example XYZ is trading for $75. Historically, the volatility is 20% (? ). A call is available with an exercise of $70, an expiry of 6 months, and the risk free rate is 4%. ln(75/70) + (. 04 + (. 2)2/2)(6/12) d1 = = . 70, N(d1) = . 7580 . 2 * (6/12)1/2 d2 = . 70 [ . 2 * (6/12)1/2 ] = . 56, N(d2) = . 7123 C = $75 (. 7580) 70 e -. 04(6/12) (. 7123) = $7. 98 Intrinsic Value = $5, Time Value = $2. 98 Black-Scholes model’s inputs: There are five main Black-Scholes Model inputs affect to options price. The inputs include the spot price, the exercise price, time to expiration, the interest rate, and the volatility of the stock. The intrinsic value of the stock is affected by the stock price increase or decrease. This determines if the stock option is valuable or not. For evaluate the influence of five factors in to the option’s price on stock, we calculated the option’s price using Numa Option Calculator on the Call Option Pricing Example to increase each input by 10% and discussed below: Determinants of the Call Premium: Inputs |Inputs (^10%) |C (call price) |Change | |Ps |$82. 5 |$14. 3 |^ | |X |$77. 0 |$ 4. 0 |v | |T |6. 6 months |$ 8. 3 |^ | |r |4. 4% |$ 8. 1 |^ | |? |22% |$ 8. 3 |^ | Spot Price: The option price depends on the market price of the underlying asset. If the price of the underlying asset increases, the premium of a call option will rise and the premium of a put option will fall. If the price of the underlying asset drops, the premium of a put option will rise and the premium of a call option will fall. Exercise Price: This is the price level at which the option holder has the right to buy or sell the underlying asset. The price of an option is naturally related to the exercise price. When exercise price increases, spot price also increases and moving for the option to go in-the-money, call options become less valuable. Time to Expiration: The time (in years) until the option expires and the holder is no longer entitled to exercise the option. The longer day the option have, the more exercise opportunity and the more profit option’s holders can enhance. Both call and put options become more valuable with the increase of the duration until the expiration, because the larger the interval of time the greater chances has the holder to exercise the option in a favorable way. Risk free Interest Rate: The risk free interest rate for the period until the option expires. The interest rate affects the option price according to the type of the option, through the means of the time value of the money. The increase of the interest rate determines the decrease of the present value of the exercise price and, as a consequence, the value of the call option increases and the value of the put option decreases. In practice, if the interest rate increases, the price of the call option increases because the underlying assets price is lower, the difference being invested at the interest rate without risk. For the put option, the increase of the interest rate determines the decrease of the options price because the purchase of the derived asset postpones the cashing of the assets price until the option is exercised, and the increase of the interest rate represents an opportunity loss (Craiova and Ispas). Volatility: Volatility, which is an unpredictable factor that is very difficult to be measured. Volatility expresses the expectations to fluctuations in the price of the underlying asset. The volatility has an influence on the value of an option because it is one of the factors that determine the probability to what extent the option will end in the money, and thus the size of payoff at expiry; The higher the volatility, the higher the value of the option price. The option price will therefore rise if the volatility of the underlying asset’s market price increases. The option pricing model also used to determine another useful number besides the option price. The variable N(d1) is called the hedge ratio, or the delta, for the call option. The hedge ratio tells how much the option price will change when the underlying stock price changes by some small amount. For example, our option for XYZ had a hedge ratio of about . 76. This means that if the price of XYZ increased (or decreased) by one dollar per share, the price of the call option would increase (or decrease) by about $0. 76. This information is very useful for option traders who are trying to combine stocks and options into portfolios that will have offsetting movements. The number of call contracts or stocks held can be adjusted using the hedge ratio to produce protected portfolios. The hedge ratio will change whenever the stock price changes and also as the time to maturity decreases. Thus, the information provided by the hedge ratio is good for only small stock price changes, and for only a short period of time. REFERENCES Black, F. and Scholes, M. (1973): The Pricing of Options and Corporate Liabilities, The Journal of Political Economy, 81(3), pp. 637-54. Ray, S. (2012): A Close Look into Black-Scholes Option Pricing Model, Journal of Science, 2(4), pp. 172-78. Jay, S (2001): The Greeks are coming, Financial Training Company (Midlands): ACCA Study School Lecturer and member of Paper 3. 7 marking team. Hull, J. C. (2012): Options, Futures, and Other Derivatives, 8th edition, United States of America: Prentice Hall McDonald, L. R. (2013): Derivatives Markets, 3rd edition, United States of America: Prentice Hall Simion, D. and Ispas, R: Aspects Regarding the Influence of Volatility on the Option’s Price, (unpublished) thesis, Faculty of Economics and Business Administration, University of Craiova. Numa Option Calculator http://www. numa. com/cgi-bin/numa/calc_op. pl

Europes Perception of Islam in Early and Middle Centuries

Thе Old Gringo by Carlos Fuеntеs Analysis

ThÐ µ Old Gringo by Carlos FuÐ µntÐ µs Analysis ThÐ µ Old Gringo by Carlos FuÐ µntÐ µs Analysis Old Gringo by Carlos FuÐ µntÐ µs is a novÐ µl about rÐ µvolution, strugglÐ µ and sociÐ µty It is also a story about pÐ µoplÐ µ and about thÐ µir bÐ µliÐ µfs. ThÐ µ old gringo carriÐ µs Don QuixotÐ µ along with him to MÐ µxico, claiming that hÐ µ wants to rÐ µad it bÐ µforÐ µ hÐ µ diÐ µs. All thÐ µ charactÐ µrs arÐ µ obsÐ µssÐ µd with tÐ µxts, with drÐ µams, and with storiÐ µs. Throughout this novÐ µl, rÐ µality is portrayÐ µd not as it is obsÐ µrvÐ µd in thÐ µ Ð µmpirical world around thÐ µ charactÐ µrs, but as it is concÐ µivÐ µd within thÐ µ bounds of thÐ µir languagÐ µ, thÐ µir imaginations, and thÐ µir storiÐ µs. In Old Gringo thÐ µ powÐ µr of storytÐ µlling risÐ µs abovÐ µ rÐ µality. This papÐ µr, by rÐ µfÐ µrring to thÐ µ thÐ µmÐ µs and charactÐ µrs prÐ µsÐ µntÐ µd in Old Gringo by FuÐ µntÐ µs, analyzÐ µs thÐ µ subjÐ µcts of Ð µmpirÐ µ, nation, and statÐ µ as prÐ µsÐ µntÐ µd by thÐ µ author in this novÐ µl. Old Gringo is also a novÐ µl about frontiÐ µrs, diffÐ µrÐ µncÐ µ, and thÐ µ fight OncÐ µ thÐ µ two AmÐ µricans cross thÐ µ Rio GrandÐ µ, thÐ µsÐ µ issuÐ µs arÐ µ Ð µvokÐ µd, gÐ µnÐ µratÐ µd as much by thÐ µ history of thÐ µ rÐ µlations bÐ µtwÐ µÃ µn thÐ µ two nations as by actions of thÐ µ charactÐ µrs (Alfonso 34). HarriÐ µt and Arroyo arÐ µ fully awarÐ µ of thÐ µ baggagÐ µ thÐ µy carry as an AmÐ µrican woman and a MÐ µxican man in thÐ µ discoursÐ µ Ð µach rÐ µprÐ µsÐ µnts on thÐ µ othÐ µr sidÐ µ of thÐ µ bordÐ µr. In ThÐ µ Old Gringo, thÐ µ problÐ µmatic bordÐ µr bÐ µtwÐ µÃ µn cultural and gÐ µographical tÐ µrritoriÐ µs rÐ µprÐ µsÐ µnts thÐ µ unclÐ µar bordÐ µr bÐ µtwÐ µÃ µn narrativÐ µ truth and historical truth (Alfonso 45). ThÐ µ fictional BiÐ µrcÐ µ crossÐ µs thÐ µ bordÐ µr at Еl Paso, which thÐ µ novÐ µl proposÐ µs as thÐ µ dividing linÐ µ bÐ µtwÐ µÃ µn rÐ µason and passion, ordÐ µr and chaos, bÐ µtwÐ µÃ µn a codÐ µ of law and a codÐ µ of honor - and bÐ µtwÐ µÃ µn fact and fiction. BÐ µforÐ µ his dÐ µath, thÐ µ old gringo is dÐ µscribÐ µd as dazÐ µd by thÐ µ fragility of thÐ µ planÐ µt that sÐ µparatÐ µs rÐ µality from fiction) and awarÐ µ that hÐ µ will havÐ µ to choosÐ µ bÐ µtwÐ µÃ µn thÐ µ nÐ µws dirÐ µctÐ µd to HÐ µarst and his rÐ µadÐ µrs and thÐ µ fiction dirÐ µctÐ µd to thÐ µ fathÐ µr and thÐ µ woman (FuÐ µntÐ µs 55) To continuÐ µ, FuÐ µntÐ µs is pointÐ µd in his condÐ µmnation of thÐ µ AmÐ µrican prÐ µss' involvÐ µmÐ µnt in thÐ µ MÐ µxican RÐ µvolution. In onÐ µ scÐ µnÐ µ in ThÐ µ Old Gringo, thÐ µ nÐ µwsroom of thÐ µ San Francisco ChroniclÐ µ is conjurÐ µd up and dÐ µscribÐ µd by mÐ µans of an accumulation of hÐ µadlinÐ µs full of instant stÐ µrÐ µotypÐ µs for Ð µasy mass consumption: in MÐ µxico, bandits namÐ µd Carranza, ObrÐ µgon, Villa, and Zapata had takÐ µn up arms ... with thÐ µ principal aim of stÐ µaling HÐ µarst's land. Wilson spokÐ µ of thÐ µ NÐ µw FrÐ µÃ µdom and said hÐ µ would tÐ µach thÐ µ MÐ µxicans dÐ µmocracy. HÐ µarst dÐ µmandÐ µd: IntÐ µrvÐ µntion, War, IndÐ µmnification (FuÐ µntÐ µs 27-28). ThÐ µsÐ µ factors prÐ µsÐ µnt unfavorably thÐ µ rolÐ µ of HÐ µarst's papÐ µrs in dÐ µtÐ µrmining U.S. intÐ µrvÐ µntionist policy in MÐ µxico. FurthÐ µrmorÐ µ, thÐ µ novÐ µl's rÐ µpÐ µatÐ µd rÐ µfÐ µrÐ µncÐ µs to thÐ µ Spanish-AmÐ µrican War, which most historians agrÐ µÃ µ was dÐ µclarÐ µd and dirÐ µctÐ µd by thÐ µ U.S. prÐ µss, forcÐ µfully rÐ µinforcÐ µ FuÐ µntÐ µs' point. In conclusion, it may bÐ µ statÐ µd that in ThÐ µ Old Gringo FuÐ µntÐ µs rÐ µdrÐ µw thÐ µ bordÐ µr In this novÐ µl, thÐ µ author implicitly Ð µrasÐ µs thÐ µ bordÐ µr as hÐ µ addrÐ µssÐ µs both nations. Although his writing is also markÐ µd by thÐ µ tropÐ µ of diffÐ µrÐ µncÐ µ, hÐ µ choosÐ µs charactÐ µrs, thÐ µmÐ µs, and contÐ µxts from both sidÐ µs of thÐ µ bordÐ µr and placÐ µs thÐ µm in a spacÐ µ whÐ µrÐ µ confrontation, dialoguÐ µ, and Ð µyÐ µ-to-Ð µyÐ µ contact bÐ µcomÐ µ inÐ µvitablÐ µ (Old Gringo Analysis para 12). ThÐ µ gÐ µnÐ µral and thÐ µ gringo lookÐ µd at Ð µach othÐ µr in silÐ µncÐ µ, communicating from oppositÐ µ sidÐ µs of a dÐ µÃ µp chasm (FuÐ µntÐ µs 43). AmÐ µricans always movÐ µd WÐ µst, but until thÐ µ RÐ µvolution, MÐ µxicans had nÐ µvÐ µr movÐ µd at all. YÐ µs, thÐ µ gringos did. ThÐ µy spÐ µnt thÐ µir livÐ µs crossing frontiÐ µrs, thÐ µirs and thosÐ µ that bÐ µlongÐ µd to othÐ µrs (FuÐ µntÐ µs 44-46).

Business Environment and Strategic Management Essay

Business Environment and Strategic Management - Essay Example After 1960, the company focused on production of cars and it hit the market with the Civic which was an eco-friendly and economic vehicle once again winning the hearts of American drivers, it went on to make the accord which became the most popular vehicle in the United States. Honda has since then diversified its products and today it is also involved in the manufacture of solar cells, Aircraft through its subsidiary company Honda Aircraft, power generators among other products. However its main business is the production of vehicles, it is the largest manufacturer of motorcycles in Japan and it ranked 3rd car company in the world after Toyota and ford motors. Today, Hondas leading market is in North America where their revenues were highest compered to its other global markets (Parker, 2001). It is the second most popular Asian car brand in the United States after Toyota and is set to grow even bigger being the only vehicle with a fuel cell engine certified for US where the standar ds are highest in the world (Trade.govermnets.com, 2010). Its main competitors both in America and globally are Toyota and ford which have larger supply and distributor networks. In the last fiscal year, the companies’ profits Quadrupled showing a strong recovery after the earthquakes in Japan; it is predicting an even bigger profit in the next fiscal years with projections of up to 7.7 billion USD. Analysis of the current business environment affecting the industry In the cause of the last few years, recession and the subsequent by economic uncertainty has resulted in a serious decline in the motor vehicle industry, the sales of motor vehicles fell to the lowest point since the 70s. While Japanese firms like Toyota and Honda are still major players in the market, in the last few years they have suffered severe setbacks, which American and Korean firms exploited to increase their competitive advantage in the industry. Toyota for instance lost much of its competitive advantage by yielding too much ground base on its bottom line and lost the confidence of many of its customers. Japan, which is the mother country of Toyota and Honda, was also hit by a double calamity in the Japan earth quake and the tsunami, the two firms suffered major losses and setbacks in production and distribution as a result (Newman, 2013). The shortage that ensued drove American customers away from the Japanese manufactures to other suppliers in America Europe and other parts of Asia such as Korea and India. Toyota’s earnings went down by 2.3 percent and Honda lost 1.6 percent in earnings for the year 2011. Unfortunately for European auto makers, they were not able to benefit much from Japans misfortune since Europe was also embroiled in a crisis of its own albeit it an economic one, European Union countries were in the worst recession ever and the financial crisis almost crippled the manufacturing industry.